Lizzylizz is Liesbeths nickname, and also her alter ego as a food blogger. She not only loves to share her recipes and creations but also organises foodies on tour - a true food enthusiast. With a growing online community it was time to give her brand the same care as everything else she does.
We wanted to create a brand that not only stood out but was easy to sustain for a small business owner. Liesbeths’ passion and personality needed to be at the forefront, without her there is no brand. Her personal approach in communicating on socials as well as her use of fresh Belgian produce were also key components we wanted to be reflected.
Lizzylizz Blog is a cheerful space where people can come together to find delicious recipes, inspiration and community. Liesbeths’ character is reflected in the playful logo and colours which can be mixed together like the ingredients of a recipe. Joyful illustrations can be used as garnishes to add little flourishes to her already delectable identity. Bon appetit, if we do say so ourselves.