231005_sbwh_Plong_Thumbnail

Plong

services
Brand identity
Illustrations
Print collaterals
Socials

credits
Photography by The Fresh Light
Interiors by La Fabrika

Plong is creating sparks in Aalst with its cozy, welcoming vibes and traditional, yet fun approach to food. Geared towards welcoming people of all ages, this popular new restaurant is fast-tracking to be a local staple.

the mission
Toon and Laura reached out to us on the recommendation of the delightful Kelly from La Fabrika, the mastermind behind Plong's captivating interiors. Our challenge was to craft a brand identity that not only complemented the interior aesthetics but also stood out uniquely.

the results
Our goal was to seamlessly integrate with the playful bursts of color that adorned the interiors, striking a balance between vibrancy and clean design. A thoughtfully chosen two-color palette, coupled with minimalist illustrations, emerged as the ideal solution to infuse a sense of fun while maintaining visual harmony. Considering the attention to detail evident in every facet of the business, collaborating with Studio Boekenberg was a natural choice. The outcome? Vibrant Riso printed menus on exquisite flecked corn paper – a feast for the eyes, but please resist the temptation to eat them.

230818_sbwh_Plong_Interior_1380x1580
230818_sbwh_Plong_1380x1580
230818_sbwh_Plong_Outside_2820x1580
231003_sbwh_Plong_Outdoor_1380x1580
231003_sbwh_Plong_Menu_Close-Up_2820x1580
230824_sbwp_Madmax_Bar_1380x1580
230818_sbwh_Plong_Menu_Illustration_1380x1580
231003_sbwh_Plong_Wall_2820x1580
231003_sbwh_Plong_Toon_Bar_1380x1580
231003_sbwh_Plong_Beer_1380x1580
231003_sbwh_Plong_Glass_1380x1580
231201_sbwh_Plong_GiftCard_1380x1580
221228_sbwh_Plong_Instagram_1470x790
test
230125_studiobasil_logo-06-05
230125_studiobasil_logo-06-05

studio basil. is a graphic design agency based in the heart of Brussels.

say hi
hello(a)studiobasil.com
+32 479 85 68 52

Mouth
Watering
Branding

Barthélémylaan 9,
1000 Brussels, Belgium